Omar Oualili
Head of Client Services, Empello,

    Omar is currently Head of Client Services at Empello which he joined 4 years ago. He has developed a considerable experience in compliance in the VAS industry through Empello’s leading anti-fraud products, FraudScan and FraudStop. Through his role, Omar’s focus is on the Middle East and North Africa region.

    Empello is the market-leading provider of Anti-Fraud, Fraud monitoring, Fraud defence as well as Analysis & Testing for the Mobile Payments (VAS) sector. We enable our clients to:

    • find fraudulent marketing and fraudulent payments across all channels in Web, App and Social
    • actively defend against and stop attempts at fraudulent charging, transactions and subscriptions
    • ensure VAS, DCB and SMS services are working correctly in the local environment
    • understand fraud and marketing trends across the industry, and at the level of mobile operators, merchants, ad networks and ad channels
    • reduce customer complaints and regulatory risk